{"roots":["8:19"],"nodeById":{"3:2":{"id":"3:2","assetId":"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1","type":"VARIABLE_COLLECTION","name":"KO • Brand Colors","defaultModeId":"390:0","modes":[{"modeId":"390:0","name":"Mode 1"}]},"3:4":{"id":"3:4","type":"VARIABLE","assetId":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22","name":"KO • S2","resolvedType":"COLOR","variableCollectionId":"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1","codeSyntax":{},"valuesByMode":{"390:0":{"r":1.0,"g":0.0,"b":0.564705908298492,"a":1.0}}},"107:492":{"type":"RECTANGLE","id":"107:492","name":"Screenshot 2025-03-26 at 12.19.26 PM 1","absoluteBoundingBox":{"x":3378.0,"y":4138.0,"width":744.0,"height":494.029541015625},"targetAspectRatio":{"x":1762.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":3378.0,"y":4138.0,"width":744.0,"height":494.029296875},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,2572.0]],"size":{"x":744.0,"y":494.029541015625},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"3b41dbefe0afd90cb08e7459fff21cc8275778ed","originalImageWidth":1762,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":24.0,"sizeFraction":0.0},"right":{"pixelOffset":-32.0,"sizeFraction":1.0},"top":{"pixelOffset":2572.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"3:6":{"id":"3:6","type":"VARIABLE","assetId":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7","name":"KO • 01","resolvedType":"COLOR","variableCollectionId":"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1","codeSyntax":{},"valuesByMode":{"390:0":{"r":0.0,"g":0.0,"b":0.0,"a":1.0}}},"8:15":{"id":"8:15","type":"VARIABLE","assetId":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10","name":"KO • 02","resolvedType":"COLOR","variableCollectionId":"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1","codeSyntax":{},"valuesByMode":{"390:0":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0}}},"105:377":{"type":"RECTANGLE","id":"105:377","name":"vinatieri_gronk.F2-10-2023 1","absoluteBoundingBox":{"x":4246.0,"y":3292.0,"width":319.0,"height":205.0},"targetAspectRatio":{"x":815.0,"y":524.0},"isolatedAbsoluteRenderBounds":{"x":4246.0,"y":3292.0,"width":319.0,"height":205.0},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,1395.42395019531]],"size":{"x":319.0,"y":205.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"cabdab75c45dde5e045c682e8cca897e08daebe1","originalImageWidth":815,"originalImageHeight":524,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"BOTTOM","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-28.0,"sizeFraction":1.0},"bottom":{"pixelOffset":-1096.99987792969,"sizeFraction":1.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"105:351":{"type":"FRAME","id":"105:351","name":"Feature List","absoluteBoundingBox":{"x":4218.0,"y":100.0,"width":375.0,"height":1796.57604980469},"isolatedAbsoluteRenderBounds":{"x":4218.0,"y":100.0,"width":375.0,"height":1796.57604980469},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":375.0,"y":1796.57604980469},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"SECTION","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":60.0,"paddingRight":44.0,"paddingBottom":60.0,"paddingLeft":44.0,"clipsContent":true,"layoutMode":"VERTICAL","itemSpacing":48.0,"counterAxisSizingMode":"FIXED","children":["105:352","105:355","105:374"]},"105:374":{"type":"TEXT","id":"105:374","name":"←BACK","absoluteBoundingBox":{"x":4282.0,"y":124.0,"width":62.0,"height":20.0},"isolatedAbsoluteRenderBounds":{"x":4284.3681640625,"y":127.543998718262,"width":58.556640625,"height":11.6319961547852},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,24.0]],"size":{"x":62.0,"y":20.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"constraintValues":{"left":{"pixelOffset":64.0,"sizeFraction":0.0},"top":{"pixelOffset":24.0,"sizeFraction":0.0}},"strokeAlign":"OUTSIDE","layoutPositioning":"ABSOLUTE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[{"id":{"sessionID":19,"localID":1780},"event":{"interactionType":"ON_CLICK"},"actions":[{"connectionType":"BACK","simpleLink":true}],"isDeleted":false,"stateManagementVersion":1}],"characterStyleOverrides":[],"characters":"←BACK","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAlignVertical":"CENTER","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:355":{"type":"FRAME","id":"105:355","name":"List","absoluteBoundingBox":{"x":4262.0,"y":648.576049804688,"width":287.0,"height":1188.0},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":648.576049804688,"width":287.0,"height":1188.0},"relativeTransform":[[1.0,0.0,44.0],[0.0,1.0,548.576049804688]],"size":{"x":287.0,"y":1188.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"UL","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["105:356","105:362","105:368"]},"107:483":{"type":"SVG","id":"107:483","name":"Icon","absoluteBoundingBox":{"x":3422.0,"y":1211.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":1211.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"105:368":{"type":"FRAME","id":"105:368","name":"Row 3","absoluteBoundingBox":{"x":4262.0,"y":1308.57604980469,"width":287.0,"height":528.0},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":1308.57604980469,"width":287.0,"height":528.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,660.0]],"size":{"x":287.0,"y":528.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":287.0,"maxWidth":287.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["105:369","105:373"]},"105:369":{"type":"FRAME","id":"105:369","name":"Header","absoluteBoundingBox":{"x":4286.0,"y":1332.57604980469,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4286.0,"y":1332.57604980469,"width":210.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":210.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"CENTER","children":["105:370","105:372"]},"105:372":{"type":"TEXT","id":"105:372","name":"THE OUTCOME","absoluteBoundingBox":{"x":4322.0,"y":1332.57604980469,"width":174.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4321.92822265625,"y":1335.39208984375,"width":172.1474609375,"height":17.447998046875},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":174.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE OUTCOME","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:370":{"type":"SVG","id":"105:370","name":"Icon","absoluteBoundingBox":{"x":4286.0,"y":1332.57604980469,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4286.0,"y":1332.57604980469,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"105:367":{"type":"TEXT","id":"105:367","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","absoluteBoundingBox":{"x":4286.0,"y":1068.57604980469,"width":239.0,"height":200.0},"isolatedAbsoluteRenderBounds":{"x":4285.93603515625,"y":1072.18408203125,"width":237.25732421875,"height":194.416015625},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,100.0]],"size":{"x":239.0,"y":200.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:363":{"type":"FRAME","id":"105:363","name":"Header","absoluteBoundingBox":{"x":4286.0,"y":992.576049804688,"width":210.0,"height":60.0},"isolatedAbsoluteRenderBounds":{"x":4286.0,"y":992.576049804688,"width":210.0,"height":60.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":210.0,"y":60.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","children":["105:364","105:366"]},"105:365":{"type":"RECTANGLE","id":"105:365","name":"Shape","absoluteBoundingBox":{"x":4380.89339846373,"y":994.469604492188,"width":21.2132030725479,"height":21.2132030725479},"isolatedAbsoluteRenderBounds":{"x":4380.8935546875,"y":994.469604492188,"width":21.212890625,"height":21.2131958007812},"relativeTransform":[[0.70710676908493,-0.70710676908493,12.5],[0.70710676908493,0.70710676908493,1.8935546875]],"size":{"x":15.0,"y":15.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":0.0,"b":0.564705908298492,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}},"visible":true,"opacity":1.0}],"constraints":{"vertical":"CENTER","horizontal":"CENTER"},"constraintValues":{"left":{"pixelOffset":-10.106601536274,"sizeFraction":0.5},"right":{"pixelOffset":11.106601536274,"sizeFraction":0.5},"top":{"pixelOffset":-10.1064453125,"sizeFraction":0.5},"bottom":{"pixelOffset":11.1067577600479,"sizeFraction":0.5}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"105:375":{"type":"FRAME","id":"105:375","name":"more_stuff","absoluteBoundingBox":{"x":4218.0,"y":1896.57604980469,"width":375.0,"height":2697.423828125},"isolatedAbsoluteRenderBounds":{"x":4218.0,"y":1896.57604980469,"width":375.0,"height":2697.423828125},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,1796.57604980469]],"size":{"x":375.0,"y":2697.423828125},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"children":["105:376","105:377","105:378","105:379","105:380","105:381","105:382"]},"105:356":{"type":"FRAME","id":"105:356","name":"Row 1","absoluteBoundingBox":{"x":4262.0,"y":648.576049804688,"width":287.0,"height":304.0},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":648.576049804688,"width":287.0,"height":304.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":287.0,"y":304.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":287.0,"maxWidth":287.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["105:357","105:361"]},"105:382":{"type":"WIDGET","id":"105:382","name":"Embed 1","absoluteBoundingBox":{"x":4246.0,"y":1921.0,"width":320.0,"height":213.0},"targetAspectRatio":{"x":600.0,"y":400.0},"isolatedAbsoluteRenderBounds":{"x":4246.0,"y":1921.0,"width":320.0,"height":213.0},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,24.4239501953125]],"size":{"x":320.0,"y":213.0},"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-27.0,"sizeFraction":1.0},"top":{"pixelOffset":24.4239501953125,"sizeFraction":0.0}},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"widgetType":"GENERIC","syncedState":{"embedAllowFullscreen":"false","embedCodeType":"url","embedIframeHtml":"","embedURL":"https://youtu.be/KfUBx54v6Ko?si=buBNEQ-lkMOgY1qC&autoplay=0"}},"105:376":{"type":"RECTANGLE","id":"105:376","name":"fanDuelKick_ofDestinyWorkout 1","absoluteBoundingBox":{"x":4245.0,"y":2360.0,"width":320.0,"height":180.0},"targetAspectRatio":{"x":1920.0,"y":1080.0},"isolatedAbsoluteRenderBounds":{"x":4245.0,"y":2360.0,"width":320.0,"height":180.0},"relativeTransform":[[1.0,0.0,27.0],[0.0,1.0,463.423950195312]],"size":{"x":320.0,"y":180.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"1644bfeaf8964b1183402dca951d2fd1999335ae","originalImageWidth":1920,"originalImageHeight":1080,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":27.0,"sizeFraction":0.0},"right":{"pixelOffset":-28.0,"sizeFraction":1.0},"top":{"pixelOffset":463.423950195312,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"105:361":{"type":"TEXT","id":"105:361","name":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","absoluteBoundingBox":{"x":4286.0,"y":748.576049804688,"width":239.0,"height":180.0},"isolatedAbsoluteRenderBounds":{"x":4286.2080078125,"y":752.152038574219,"width":235.146484375,"height":171.567993164062},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,100.0]],"size":{"x":239.0,"y":180.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:358":{"type":"SVG","id":"105:358","name":"Icon","absoluteBoundingBox":{"x":4376.5,"y":672.576049804688,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4376.5,"y":672.576049804688,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,90.5],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"105:354":{"type":"TEXT","id":"105:354","name":"FanDuel Kick of Destiny MWW Creative Technology, Prompt Engineering, Real-Time Strategy","absoluteBoundingBox":{"x":4262.0,"y":347.576080322266,"width":287.0,"height":253.0},"isolatedAbsoluteRenderBounds":{"x":4262.92822265625,"y":363.440093994141,"width":226.28369140625,"height":220.160003662109},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,187.576080322266]],"size":{"x":287.0,"y":253.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"H3","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[1,1,1,1,1,1,1,1,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,3,3,3,3,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"characters":"FanDuel\nKick of Destiny\nMWW\nCreative Technology, Prompt Engineering, Real-Time Strategy","lineIndentations":[0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.48,"letterSpacingValue":-2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":28.8000011444092,"lineHeightPercent":87.9765472412109,"lineHeightPercentFontSize":120.000007629395,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"5":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-SemiBold","fontStyle":"SemiBold","fontSize":16.0,"lineHeightPx":50.0,"lineHeightPercent":229.105560302734,"lineHeightPercentFontSize":312.5,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"3":{"lineHeightPx":50.0,"lineHeightPercent":177.777786254883,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"1":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"107:488":{"type":"FRAME","id":"107:488","name":"more_stuff","absoluteBoundingBox":{"x":3354.0,"y":1566.0,"width":800.0,"height":3626.0},"isolatedAbsoluteRenderBounds":{"x":3354.0,"y":1566.0,"width":800.0,"height":3626.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,1466.0]],"size":{"x":800.0,"y":3626.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"children":["107:489","107:490","107:491","107:492","107:493","107:494","107:495"]},"107:495":{"type":"WIDGET","id":"107:495","name":"Embed 1","absoluteBoundingBox":{"x":3382.0,"y":1590.42395019531,"width":745.0,"height":496.666656494141},"targetAspectRatio":{"x":600.0,"y":400.0},"isolatedAbsoluteRenderBounds":{"x":3382.0,"y":1590.42395019531,"width":745.0,"height":496.666656494141},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,24.4239501953125]],"size":{"x":745.0,"y":496.666656494141},"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-27.0,"sizeFraction":1.0},"top":{"pixelOffset":24.4239501953125,"sizeFraction":0.0}},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"widgetType":"GENERIC","syncedState":{"embedAllowFullscreen":"false","embedCodeType":"url","embedIframeHtml":"","embedURL":"https://youtu.be/KfUBx54v6Ko?si=buBNEQ-lkMOgY1qC&autoplay=0"}},"107:494":{"type":"RECTANGLE","id":"107:494","name":"kick_of_destiny 1","absoluteBoundingBox":{"x":3376.0,"y":2123.0,"width":745.0,"height":419.204895019531},"targetAspectRatio":{"x":981.0,"y":552.0},"isolatedAbsoluteRenderBounds":{"x":3376.0,"y":2123.0,"width":745.0,"height":419.204833984375},"relativeTransform":[[1.0,0.0,22.0],[0.0,1.0,557.0]],"size":{"x":745.0,"y":419.204895019531},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"7e762f2016bdf1ae3a6a7bf00ef0e8d81da40222","gifRef":"08a404ceff4180fd8d2869ac05a85b80706a9093","originalImageWidth":981,"originalImageHeight":552,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":22.0,"sizeFraction":0.0},"right":{"pixelOffset":-33.0,"sizeFraction":1.0},"top":{"pixelOffset":557.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:476":{"type":"FRAME","id":"107:476","name":"Header","absoluteBoundingBox":{"x":3422.0,"y":1027.0,"width":664.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":1027.0,"width":664.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":664.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"primaryAxisSizingMode":"FIXED","children":["107:477","107:479"]},"107:491":{"type":"RECTANGLE","id":"107:491","name":"Screenshot 2025-03-26 at 12.19.34 PM 1","absoluteBoundingBox":{"x":3376.0,"y":3030.0,"width":747.0,"height":625.171691894531},"targetAspectRatio":{"x":1398.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":3376.0,"y":3030.0,"width":747.0,"height":625.171630859375},"relativeTransform":[[1.0,0.0,22.0],[0.0,1.0,1464.0]],"size":{"x":747.0,"y":625.171691894531},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"a2d54dd7f02ff5c3b1fd54bb40affd2174547a72","originalImageWidth":1398,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":22.0,"sizeFraction":0.0},"right":{"pixelOffset":-31.0,"sizeFraction":1.0},"top":{"pixelOffset":1464.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:490":{"type":"RECTANGLE","id":"107:490","name":"vinatieri_gronk.F2-10-2023 1","absoluteBoundingBox":{"x":3379.0,"y":4664.0,"width":744.0,"height":478.350952148438},"targetAspectRatio":{"x":815.0,"y":524.0},"isolatedAbsoluteRenderBounds":{"x":3379.0,"y":4664.0,"width":744.0,"height":478.35107421875},"relativeTransform":[[1.0,0.0,25.0],[0.0,1.0,3098.0]],"size":{"x":744.0,"y":478.350952148438},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"cabdab75c45dde5e045c682e8cca897e08daebe1","originalImageWidth":815,"originalImageHeight":524,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"BOTTOM","horizontal":"LEFT"},"constraintValues":{"left":{"pixelOffset":25.0,"sizeFraction":0.0},"bottom":{"pixelOffset":-49.6490478515625,"sizeFraction":1.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:489":{"type":"RECTANGLE","id":"107:489","name":"fanDuelKick_ofDestinyWorkout 1","absoluteBoundingBox":{"x":3381.0,"y":2579.0,"width":745.0,"height":419.0625},"targetAspectRatio":{"x":1920.0,"y":1080.0},"isolatedAbsoluteRenderBounds":{"x":3381.0,"y":2579.0,"width":745.0,"height":419.0625},"relativeTransform":[[1.0,0.0,27.0],[0.0,1.0,1013.0]],"size":{"x":745.0,"y":419.0625},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"1644bfeaf8964b1183402dca951d2fd1999335ae","originalImageWidth":1920,"originalImageHeight":1080,"visible":true,"opacity":1.0,"rotation":0.0}],"constraintValues":{"left":{"pixelOffset":27.0,"sizeFraction":0.0},"top":{"pixelOffset":1013.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:464":{"type":"FRAME","id":"107:464","name":"Feature List","absoluteBoundingBox":{"x":3354.0,"y":100.0,"width":800.0,"height":1466.0},"isolatedAbsoluteRenderBounds":{"x":3354.0,"y":100.0,"width":800.0,"height":1466.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":800.0,"y":1466.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"SECTION","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":60.0,"paddingRight":44.0,"paddingBottom":60.0,"paddingLeft":44.0,"clipsContent":true,"layoutMode":"VERTICAL","itemSpacing":48.0,"primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","children":["107:465","107:468","107:487"]},"9:1128":{"type":"SVG","id":"9:1128","name":"Icon","absoluteBoundingBox":{"x":2698.0,"y":184.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":184.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"105:360":{"type":"TEXT","id":"105:360","name":"THE EXPERIMENT","absoluteBoundingBox":{"x":4286.0,"y":708.576049804688,"width":205.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4285.92822265625,"y":711.440063476562,"width":204.60107421875,"height":17.3519897460938},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,36.0]],"size":{"x":205.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE EXPERIMENT","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:487":{"type":"TEXT","id":"107:487","name":"←BACK","absoluteBoundingBox":{"x":3418.0,"y":124.0,"width":62.0,"height":20.0},"isolatedAbsoluteRenderBounds":{"x":3420.36791992188,"y":127.543998718262,"width":58.556640625,"height":11.6319961547852},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,24.0]],"size":{"x":62.0,"y":20.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"constraintValues":{"left":{"pixelOffset":64.0,"sizeFraction":0.0},"top":{"pixelOffset":24.0,"sizeFraction":0.0}},"strokeAlign":"OUTSIDE","layoutPositioning":"ABSOLUTE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[{"id":{"sessionID":19,"localID":1780},"event":{"interactionType":"ON_CLICK"},"actions":[{"connectionType":"BACK","simpleLink":true}],"isDeleted":false,"stateManagementVersion":1}],"characterStyleOverrides":[],"characters":"←BACK","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAlignVertical":"CENTER","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"styleOverrideTable":{}},"3:3":{"id":"3:3","type":"VARIABLE","assetId":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5","name":"KO • 00","resolvedType":"COLOR","variableCollectionId":"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1","codeSyntax":{},"valuesByMode":{"390:0":{"r":0.992156863212585,"g":0.992156863212585,"b":0.976470589637756,"a":1.0}}},"9:1133":{"type":"FRAME","id":"9:1133","name":"Header","absoluteBoundingBox":{"x":2698.0,"y":368.0,"width":246.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":368.0,"width":246.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":246.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"CENTER","children":["9:1134","9:1136"]},"105:366":{"type":"TEXT","id":"105:366","name":"WHAT IT PROVED","absoluteBoundingBox":{"x":4286.0,"y":1028.57604980469,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4286.7919921875,"y":1031.39208984375,"width":207.72509765625,"height":17.447998046875},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,36.0]],"size":{"x":210.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"WHAT IT PROVED","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:486":{"type":"TEXT","id":"107:486","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight. The broader campaign: 2M-plus new users. 85% sports-betting share of voice. Top 4 among all Super Bowl sponsors in social SOV. 50k bets per minute at peak. Grand Clio. My experiment ran in the background. The findings didn't.","absoluteBoundingBox":{"x":3422.0,"y":1251.0,"width":664.0,"height":260.0},"isolatedAbsoluteRenderBounds":{"x":3421.95190429688,"y":1254.60803222656,"width":656.453369140625,"height":254.432006835938},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":664.0,"y":260.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight.\n\nThe broader campaign: \n2M-plus new users. \n85% sports-betting share of voice. \nTop 4 among all Super Bowl sponsors in social SOV. \n50k bets per minute at peak. \nGrand Clio.\n\nMy experiment ran in the background. The findings didn't.","lineIndentations":[0,0,0,1,1,1,1,1,0,0],"lineTypes":["NONE","NONE","NONE","UNORDERED","UNORDERED","UNORDERED","UNORDERED","UNORDERED","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED","lineHeightPercent":100,"lineHeightPercentFontSize":100}}},"52:2489":{"type":"WIDGET","id":"52:2489","name":"Embed 1","absoluteBoundingBox":{"x":2093.0,"y":1026.0,"width":1102.0,"height":735.0},"targetAspectRatio":{"x":600.0,"y":400.0},"isolatedAbsoluteRenderBounds":{"x":2093.0,"y":1026.0,"width":1102.0,"height":735.0},"relativeTransform":[[1.0,0.0,83.0],[0.0,1.0,50.0]],"size":{"x":1102.0,"y":735.0},"constraintValues":{"left":{"pixelOffset":83.0,"sizeFraction":0.0},"top":{"pixelOffset":50.0,"sizeFraction":0.0}},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"widgetType":"GENERIC","syncedState":{"embedAllowFullscreen":"false","embedCodeType":"url","embedIframeHtml":"","embedURL":"https://youtu.be/KfUBx54v6Ko?si=buBNEQ-lkMOgY1qC"}},"107:482":{"type":"FRAME","id":"107:482","name":"Header","absoluteBoundingBox":{"x":3422.0,"y":1211.0,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":1211.0,"width":210.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":210.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"CENTER","children":["107:483","107:485"]},"107:468":{"type":"FRAME","id":"107:468","name":"List","absoluteBoundingBox":{"x":3398.0,"y":839.0,"width":712.0,"height":696.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":839.0,"width":712.0,"height":696.0},"relativeTransform":[[1.0,0.0,44.0],[0.0,1.0,739.0]],"size":{"x":712.0,"y":696.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"UL","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","children":["107:469","107:475","107:481"]},"107:474":{"type":"TEXT","id":"107:474","name":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","absoluteBoundingBox":{"x":3422.0,"y":903.0,"width":664.0,"height":60.0},"isolatedAbsoluteRenderBounds":{"x":3422.56005859375,"y":906.575988769531,"width":655.118408203125,"height":54.416015625},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":664.0,"y":60.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:475":{"type":"FRAME","id":"107:475","name":"Row 2","absoluteBoundingBox":{"x":3398.0,"y":1003.0,"width":712.0,"height":168.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":1003.0,"width":712.0,"height":168.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,164.0]],"size":{"x":712.0,"y":168.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["107:476","107:480"]},"105:357":{"type":"FRAME","id":"105:357","name":"Header","absoluteBoundingBox":{"x":4286.0,"y":672.576049804688,"width":205.0,"height":60.0},"isolatedAbsoluteRenderBounds":{"x":4285.92822265625,"y":672.576049804688,"width":205.07177734375,"height":60.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":205.0,"y":60.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","children":["105:358","105:360"]},"105:353":{"type":"RECTANGLE","id":"105:353","name":"Rectangle 1","absoluteBoundingBox":{"x":4262.0,"y":160.0,"width":287.0,"height":171.576080322266},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":160.0,"width":287.0,"height":171.576080322266},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":287.0,"y":171.576080322266},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f38be1cc735f8f7136a680cd326d596c91a64b0d","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"strokeAlign":"INSIDE","strokes":[],"strokeWeight":0.519927561283112,"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:479":{"type":"TEXT","id":"107:479","name":"WHAT IT PROVED","absoluteBoundingBox":{"x":3458.0,"y":1027.0,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3458.7919921875,"y":1029.81604003906,"width":207.724853515625,"height":17.447998046875},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":210.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"WHAT IT PROVED","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:350":{"type":"FRAME","id":"105:350","name":"Mobile","absoluteBoundingBox":{"x":4218.0,"y":100.0,"width":375.0,"height":3432.0},"isolatedAbsoluteRenderBounds":{"x":4218.0,"y":100.0,"width":375.0,"height":3432.0},"relativeTransform":[[1.0,0.0,2272.0],[0.0,1.0,100.0]],"size":{"x":375.0,"y":3432.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.992156863212585,"g":0.992156863212585,"b":0.976470589637756,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"overflowDirection":"VERTICAL_SCROLLING","layoutMode":"VERTICAL","counterAxisAlignItems":"CENTER","primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","isBreakpointFrame":true,"children":["105:351","105:375"]},"105:364":{"type":"FRAME","id":"105:364","name":"Icon","absoluteBoundingBox":{"x":4379.0,"y":992.576049804688,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":4379.0,"y":992.576049804688,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,93.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"children":["105:365"]},"9:1139":{"type":"FRAME","id":"9:1139","name":"Header","absoluteBoundingBox":{"x":2698.0,"y":572.0,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":572.0,"width":210.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":210.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"CENTER","children":["9:1140","9:1142"]},"9:1132":{"type":"FRAME","id":"9:1132","name":"Row 2","absoluteBoundingBox":{"x":2674.0,"y":344.0,"width":552.0,"height":188.0},"isolatedAbsoluteRenderBounds":{"x":2674.0,"y":344.0,"width":552.0,"height":188.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,184.0]],"size":{"x":552.0,"y":188.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":324.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["9:1133","9:1137"]},"19:1778":{"type":"TEXT","id":"19:1778","name":"←BACK","absoluteBoundingBox":{"x":2074.0,"y":124.0,"width":62.0,"height":20.0},"isolatedAbsoluteRenderBounds":{"x":2076.36791992188,"y":127.543998718262,"width":58.556640625,"height":11.6319961547852},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,24.0]],"size":{"x":62.0,"y":20.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"constraintValues":{"left":{"pixelOffset":64.0,"sizeFraction":0.0},"top":{"pixelOffset":24.0,"sizeFraction":0.0}},"strokeAlign":"OUTSIDE","layoutPositioning":"ABSOLUTE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[{"id":{"sessionID":19,"localID":1780},"event":{"interactionType":"ON_CLICK"},"actions":[{"connectionType":"BACK","simpleLink":true}],"isDeleted":false,"stateManagementVersion":1}],"characterStyleOverrides":[],"characters":"←BACK","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","textAlignVertical":"CENTER","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":0.0,"letterSpacingValue":0.0,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:466":{"type":"RECTANGLE","id":"107:466","name":"Rectangle 1","absoluteBoundingBox":{"x":3398.0,"y":160.0,"width":712.0,"height":412.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":160.0,"width":712.0,"height":412.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":712.0,"y":412.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f38be1cc735f8f7136a680cd326d596c91a64b0d","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"strokeWeight":0.519927561283112,"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:477":{"type":"FRAME","id":"107:477","name":"Icon","absoluteBoundingBox":{"x":3422.0,"y":1027.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":1027.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"children":["107:478"]},"107:469":{"type":"FRAME","id":"107:469","name":"Row 1","absoluteBoundingBox":{"x":3398.0,"y":839.0,"width":712.0,"height":148.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":839.0,"width":712.0,"height":148.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":712.0,"y":148.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["107:470","107:474"]},"107:473":{"type":"TEXT","id":"107:473","name":"THE EXPERIMENT","absoluteBoundingBox":{"x":3458.0,"y":863.0,"width":205.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3457.92797851562,"y":865.864013671875,"width":204.601318359375,"height":17.3519897460938},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":205.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE EXPERIMENT","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:493":{"type":"RECTANGLE","id":"107:493","name":"uoib86tutpk 1","absoluteBoundingBox":{"x":3378.0,"y":3687.0,"width":744.0,"height":418.5},"targetAspectRatio":{"x":1280.0,"y":720.0},"isolatedAbsoluteRenderBounds":{"x":3378.0,"y":3687.0,"width":744.0,"height":418.5},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,2121.0]],"size":{"x":744.0,"y":418.5},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f81baa993109f5be43fe4f36db0d15954aa64438","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":24.0,"sizeFraction":0.0},"right":{"pixelOffset":-32.0,"sizeFraction":1.0},"top":{"pixelOffset":2121.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1178":{"type":"RECTANGLE","id":"9:1178","name":"Rectangle 1","absoluteBoundingBox":{"x":2074.0,"y":160.0,"width":552.0,"height":330.0},"isolatedAbsoluteRenderBounds":{"x":2074.0,"y":160.0,"width":552.0,"height":330.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":552.0,"y":330.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f38be1cc735f8f7136a680cd326d596c91a64b0d","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1131":{"type":"TEXT","id":"9:1131","name":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","absoluteBoundingBox":{"x":2698.0,"y":224.0,"width":504.0,"height":80.0},"isolatedAbsoluteRenderBounds":{"x":2698.71997070312,"y":227.57600402832,"width":495.83740234375,"height":74.4160003662109},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":504.0,"y":80.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"FanDuel's Super Bowl activation, Kick of Destiny, was built around Rob Gronkowski attempting a 25-yard field goal at halftime. As VP of Creative Technology at MWW, my role was in the war room: monitor social, support real-time brand response, react live.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"107:467":{"type":"TEXT","id":"107:467","name":"FanDuel Kick of Destiny MWW Creative Technology, Prompt Engineering, Real-Time Strategy","absoluteBoundingBox":{"x":3398.0,"y":588.0,"width":712.0,"height":203.0},"isolatedAbsoluteRenderBounds":{"x":3398.92797851562,"y":603.864013671875,"width":431.35546875,"height":170.159973144531},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,428.0]],"size":{"x":712.0,"y":203.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"H3","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[1,1,1,1,1,1,1,1,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,3,3,3,3,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"characters":"FanDuel\nKick of Destiny\nMWW\nCreative Technology, Prompt Engineering, Real-Time Strategy","lineIndentations":[0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.48,"letterSpacingValue":-2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":28.8000011444092,"lineHeightPercent":87.9765472412109,"lineHeightPercentFontSize":120.000007629395,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"5":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-SemiBold","fontStyle":"SemiBold","fontSize":16.0,"lineHeightPx":50.0,"lineHeightPercent":229.105560302734,"lineHeightPercentFontSize":312.5,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"3":{"lineHeightPx":50.0,"lineHeightPercent":177.777786254883,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"1":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"8:20":{"type":"FRAME","id":"8:20","name":"Desktop","absoluteBoundingBox":{"x":2010.0,"y":100.0,"width":1280.0,"height":2968.0},"isolatedAbsoluteRenderBounds":{"x":2010.0,"y":100.0,"width":1280.0,"height":2968.0},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,100.0]],"size":{"x":1280.0,"y":2968.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.992156863212585,"g":0.992156863212585,"b":0.976470589637756,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"overflowDirection":"VERTICAL_SCROLLING","layoutMode":"VERTICAL","counterAxisAlignItems":"CENTER","primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","isBreakpointFrame":true,"children":["9:1122","52:2451"]},"52:2451":{"type":"FRAME","id":"52:2451","name":"more_stuff","absoluteBoundingBox":{"x":2010.0,"y":976.0,"width":1280.0,"height":2092.0},"isolatedAbsoluteRenderBounds":{"x":2010.0,"y":976.0,"width":1280.0,"height":2092.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,876.0]],"size":{"x":1280.0,"y":2092.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","layoutGrow":1.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"children":["52:2477","52:2481","52:2479","52:2478","52:2480","52:2487","52:2489"]},"9:1135":{"type":"RECTANGLE","id":"9:1135","name":"Shape","absoluteBoundingBox":{"x":2699.89339846373,"y":369.8935546875,"width":21.2132030725479,"height":21.2132030725479},"isolatedAbsoluteRenderBounds":{"x":2699.89331054688,"y":369.8935546875,"width":21.21337890625,"height":21.2131958007812},"relativeTransform":[[0.70710676908493,-0.70710676908493,12.5],[0.70710676908493,0.70710676908493,1.8935546875]],"size":{"x":15.0,"y":15.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":0.0,"b":0.564705908298492,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}},"visible":true,"opacity":1.0}],"constraints":{"vertical":"CENTER","horizontal":"CENTER"},"constraintValues":{"left":{"pixelOffset":-10.106601536274,"sizeFraction":0.5},"right":{"pixelOffset":11.106601536274,"sizeFraction":0.5},"top":{"pixelOffset":-10.1064453125,"sizeFraction":0.5},"bottom":{"pixelOffset":11.1067577600479,"sizeFraction":0.5}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:480":{"type":"TEXT","id":"107:480","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","absoluteBoundingBox":{"x":3422.0,"y":1067.0,"width":664.0,"height":80.0},"isolatedAbsoluteRenderBounds":{"x":3422.59204101562,"y":1070.60803222656,"width":655.906982421875,"height":74.416015625},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":664.0,"y":80.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"52:2477":{"type":"RECTANGLE","id":"52:2477","name":"fanDuelKick_ofDestinyWorkout 1","absoluteBoundingBox":{"x":2736.0,"y":1798.0,"width":508.0,"height":286.0},"targetAspectRatio":{"x":1920.0,"y":1080.0},"isolatedAbsoluteRenderBounds":{"x":2736.0,"y":1798.0,"width":508.0,"height":286.0},"relativeTransform":[[1.0,0.0,726.0],[0.0,1.0,822.0]],"size":{"x":508.0,"y":286.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"1644bfeaf8964b1183402dca951d2fd1999335ae","originalImageWidth":1920,"originalImageHeight":1080,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"RIGHT"},"constraintValues":{"right":{"pixelOffset":-46.0,"sizeFraction":1.0},"top":{"pixelOffset":822.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"52:2478":{"type":"RECTANGLE","id":"52:2478","name":"Screenshot 2025-03-26 at 12.19.26 PM 1","absoluteBoundingBox":{"x":2056.0,"y":2574.0,"width":643.0,"height":427.0},"targetAspectRatio":{"x":1762.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":2056.0,"y":2574.0,"width":643.0,"height":427.0},"relativeTransform":[[1.0,0.0,46.0],[0.0,1.0,1598.0]],"size":{"x":643.0,"y":427.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"3b41dbefe0afd90cb08e7459fff21cc8275778ed","originalImageWidth":1762,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraintValues":{"left":{"pixelOffset":46.0,"sizeFraction":0.0},"top":{"pixelOffset":1598.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"52:2479":{"type":"RECTANGLE","id":"52:2479","name":"Screenshot 2025-03-26 at 12.19.34 PM 1","absoluteBoundingBox":{"x":2736.0,"y":2121.0,"width":511.0,"height":427.0},"targetAspectRatio":{"x":1398.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":2736.0,"y":2121.0,"width":511.0,"height":427.0},"relativeTransform":[[1.0,0.0,726.0],[0.0,1.0,1145.0]],"size":{"x":511.0,"y":427.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"a2d54dd7f02ff5c3b1fd54bb40affd2174547a72","originalImageWidth":1398,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"RIGHT"},"constraintValues":{"right":{"pixelOffset":-43.0,"sizeFraction":1.0},"top":{"pixelOffset":1145.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"105:381":{"type":"RECTANGLE","id":"105:381","name":"kick_of_destiny 1","absoluteBoundingBox":{"x":4246.0,"y":2157.0,"width":320.0,"height":180.0},"targetAspectRatio":{"x":981.0,"y":552.0},"isolatedAbsoluteRenderBounds":{"x":4246.0,"y":2157.0,"width":320.0,"height":180.0},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,260.423950195312]],"size":{"x":320.0,"y":180.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"7e762f2016bdf1ae3a6a7bf00ef0e8d81da40222","gifRef":"08a404ceff4180fd8d2869ac05a85b80706a9093","originalImageWidth":981,"originalImageHeight":552,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-27.0,"sizeFraction":1.0},"top":{"pixelOffset":260.423950195312,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:471":{"type":"SVG","id":"107:471","name":"Icon","absoluteBoundingBox":{"x":3422.0,"y":863.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":863.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"52:2481":{"type":"RECTANGLE","id":"52:2481","name":"vinatieri_gronk.F2-10-2023 1","absoluteBoundingBox":{"x":2736.0,"y":2574.0,"width":520.0,"height":334.0},"targetAspectRatio":{"x":815.0,"y":524.0},"isolatedAbsoluteRenderBounds":{"x":2736.0,"y":2574.0,"width":520.0,"height":334.0},"relativeTransform":[[1.0,0.0,726.0],[0.0,1.0,1598.0]],"size":{"x":520.0,"y":334.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"cabdab75c45dde5e045c682e8cca897e08daebe1","originalImageWidth":815,"originalImageHeight":524,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"BOTTOM","horizontal":"RIGHT"},"constraintValues":{"right":{"pixelOffset":-34.0,"sizeFraction":1.0},"bottom":{"pixelOffset":-160.0,"sizeFraction":1.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:485":{"type":"TEXT","id":"107:485","name":"THE OUTCOME","absoluteBoundingBox":{"x":3458.0,"y":1211.0,"width":174.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3457.92797851562,"y":1213.81604003906,"width":172.1474609375,"height":17.447998046875},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":174.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE OUTCOME","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"8:19":{"type":"WEBPAGE","id":"8:19","name":"/casestudy01_fanduel","absoluteBoundingBox":{"x":1946.0,"y":0.0,"width":2711.0,"height":5256.0},"isolatedAbsoluteRenderBounds":{"x":1946.0,"y":0.0,"width":2711.0,"height":5256.0},"relativeTransform":[[1.0,0.0,1946.0],[0.0,1.0,0.0]],"size":{"x":2711.0,"y":5256.0},"fills":[{"opacity":0.298039227724075,"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":1.0,"b":1.0,"a":1.0},"visible":true}],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"children":["8:20","107:463","105:350"]},"107:470":{"type":"FRAME","id":"107:470","name":"Header","absoluteBoundingBox":{"x":3422.0,"y":863.0,"width":664.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":3422.0,"y":863.0,"width":664.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":664.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"primaryAxisSizingMode":"FIXED","children":["107:471","107:473"]},"9:1125":{"type":"FRAME","id":"9:1125","name":"List","absoluteBoundingBox":{"x":2674.0,"y":160.0,"width":552.0,"height":756.0},"isolatedAbsoluteRenderBounds":{"x":2674.0,"y":160.0,"width":552.0,"height":756.0},"relativeTransform":[[1.0,0.0,664.0],[0.0,1.0,60.0]],"size":{"x":552.0,"y":756.0},"fills":[],"strokeAlign":"INSIDE","layoutGrow":1.0,"strokes":[],"effects":[],"accessibleHTMLTag":"UL","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["9:1126","9:1132","9:1138"]},"105:378":{"type":"RECTANGLE","id":"105:378","name":"Screenshot 2025-03-26 at 12.19.34 PM 1","absoluteBoundingBox":{"x":4243.0,"y":2563.0,"width":322.0,"height":269.0},"targetAspectRatio":{"x":1398.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":4243.0,"y":2563.0,"width":322.0,"height":269.0},"relativeTransform":[[1.0,0.0,25.0],[0.0,1.0,666.423950195312]],"size":{"x":322.0,"y":269.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"a2d54dd7f02ff5c3b1fd54bb40affd2174547a72","originalImageWidth":1398,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":25.0,"sizeFraction":0.0},"right":{"pixelOffset":-28.0,"sizeFraction":1.0},"top":{"pixelOffset":666.423950195312,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1134":{"type":"FRAME","id":"9:1134","name":"Icon","absoluteBoundingBox":{"x":2698.0,"y":368.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":368.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"children":["9:1135"]},"9:1138":{"type":"FRAME","id":"9:1138","name":"Row 3","absoluteBoundingBox":{"x":2674.0,"y":548.0,"width":552.0,"height":368.0},"isolatedAbsoluteRenderBounds":{"x":2674.0,"y":548.0,"width":552.0,"height":368.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,388.0]],"size":{"x":552.0,"y":368.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":324.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["9:1139","9:1143"]},"9:1142":{"type":"TEXT","id":"9:1142","name":"THE OUTCOME","absoluteBoundingBox":{"x":2734.0,"y":572.0,"width":174.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2733.92797851562,"y":574.815979003906,"width":172.1474609375,"height":17.447998046875},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":174.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE OUTCOME","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"9:1127":{"type":"FRAME","id":"9:1127","name":"Header","absoluteBoundingBox":{"x":2698.0,"y":184.0,"width":241.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":184.0,"width":241.0,"height":24.0},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,24.0]],"size":{"x":241.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"HORIZONTAL","itemSpacing":12.0,"counterAxisAlignItems":"CENTER","primaryAxisAlignItems":"CENTER","children":["9:1128","9:1130"]},"9:1137":{"type":"TEXT","id":"9:1137","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","absoluteBoundingBox":{"x":2698.0,"y":408.0,"width":504.0,"height":100.0},"isolatedAbsoluteRenderBounds":{"x":2698.59204101562,"y":411.608001708984,"width":476.047607421875,"height":94.4159851074219},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":504.0,"y":100.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment, what it handles, what it can’t, where controls must be airtight.","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"52:2480":{"type":"RECTANGLE","id":"52:2480","name":"uoib86tutpk 1","absoluteBoundingBox":{"x":2056.0,"y":2186.0,"width":643.0,"height":362.0},"targetAspectRatio":{"x":1280.0,"y":720.0},"isolatedAbsoluteRenderBounds":{"x":2056.0,"y":2186.0,"width":643.0,"height":362.0},"relativeTransform":[[1.0,0.0,46.0],[0.0,1.0,1210.0]],"size":{"x":643.0,"y":362.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f81baa993109f5be43fe4f36db0d15954aa64438","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"constraintValues":{"left":{"pixelOffset":46.0,"sizeFraction":0.0},"top":{"pixelOffset":1210.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1140":{"type":"SVG","id":"9:1140","name":"Icon","absoluteBoundingBox":{"x":2698.0,"y":572.0,"width":24.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2698.0,"y":572.0,"width":24.0,"height":24.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":24.0,"y":24.0},"fills":[],"strokeAlign":"INSIDE","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"105:380":{"type":"RECTANGLE","id":"105:380","name":"uoib86tutpk 1","absoluteBoundingBox":{"x":4246.0,"y":2855.0,"width":319.0,"height":179.0},"targetAspectRatio":{"x":1280.0,"y":720.0},"isolatedAbsoluteRenderBounds":{"x":4246.0,"y":2855.0,"width":319.0,"height":179.0},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,958.423950195312]],"size":{"x":319.0,"y":179.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"f81baa993109f5be43fe4f36db0d15954aa64438","originalImageWidth":1280,"originalImageHeight":720,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-28.0,"sizeFraction":1.0},"top":{"pixelOffset":958.423950195312,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"105:373":{"type":"TEXT","id":"105:373","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight. The broader campaign: 2M-plus new users. 85% sports-betting share of voice. Top 4 among all Super Bowl sponsors in social SOV. 50k bets per minute at peak. Grand Clio. My experiment ran in the background. The findings didn't.","absoluteBoundingBox":{"x":4286.0,"y":1372.57604980469,"width":239.0,"height":440.0},"isolatedAbsoluteRenderBounds":{"x":4285.93603515625,"y":1376.18408203125,"width":237.25732421875,"height":434.432006835938},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":239.0,"y":440.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight.\n\nThe broader campaign: \n2M-plus new users. \n85% sports-betting share of voice. \nTop 4 among all Super Bowl sponsors in social SOV. \n50k bets per minute at peak. \nGrand Clio.\n\nMy experiment ran in the background. The findings didn't.","lineIndentations":[0,0,0,1,1,1,1,1,0,0],"lineTypes":["NONE","NONE","NONE","UNORDERED","UNORDERED","UNORDERED","UNORDERED","UNORDERED","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED","lineHeightPercent":100,"lineHeightPercentFontSize":100}}},"107:463":{"type":"FRAME","id":"107:463","name":"Tablet","absoluteBoundingBox":{"x":3354.0,"y":100.0,"width":800.0,"height":5092.0},"isolatedAbsoluteRenderBounds":{"x":3354.0,"y":100.0,"width":800.0,"height":5092.0},"relativeTransform":[[1.0,0.0,1408.0],[0.0,1.0,100.0]],"size":{"x":800.0,"y":5092.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.992156863212585,"g":0.992156863212585,"b":0.976470589637756,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"clipsContent":true,"overflowDirection":"VERTICAL_SCROLLING","layoutMode":"VERTICAL","counterAxisAlignItems":"CENTER","primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","isBreakpointFrame":true,"children":["107:464","107:488"]},"9:1143":{"type":"TEXT","id":"9:1143","name":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight. The broader campaign: 2M-plus new users. 85% sports-betting share of voice. Top 4 among all Super Bowl sponsors in social SOV. 50k bets per minute at peak. Grand Clio. My experiment ran in the background. The findings didn't.","absoluteBoundingBox":{"x":2698.0,"y":612.0,"width":504.0,"height":280.0},"isolatedAbsoluteRenderBounds":{"x":2697.95190429688,"y":615.607971191406,"width":476.593994140625,"height":274.432006835938},"relativeTransform":[[1.0,0.0,24.0],[0.0,1.0,64.0]],"size":{"x":504.0,"y":280.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2],"characters":"Where the LLM broke down: tone drift, over-literalism, misreading emotional moments. Where it held: neutral responses, templated engagement, rapid reformatting. The log became an early internal case for live LLM deployment; what it handles, what it can't, where controls must be airtight.\n\nThe broader campaign: \n2M-plus new users. \n85% sports-betting share of voice. \nTop 4 among all Super Bowl sponsors in social SOV. \n50k bets per minute at peak. \nGrand Clio.\n\nMy experiment ran in the background. The findings didn't.","lineIndentations":[0,0,0,1,1,1,1,1,0,0],"lineTypes":["NONE","NONE","NONE","UNORDERED","UNORDERED","UNORDERED","UNORDERED","UNORDERED","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Medium","fontStyle":"Medium","textAutoResize":"HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":16.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.08,"letterSpacingValue":-0.5,"letterSpacingUnit":"PERCENT","lineHeightPx":20.0,"lineHeightPercent":91.6422271728516,"lineHeightPercentFontSize":125.0,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED","lineHeightPercent":100,"lineHeightPercentFontSize":100}}},"107:481":{"type":"FRAME","id":"107:481","name":"Row 3","absoluteBoundingBox":{"x":3398.0,"y":1187.0,"width":712.0,"height":348.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":1187.0,"width":712.0,"height":348.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,348.0]],"size":{"x":712.0,"y":348.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["107:482","107:486"]},"9:1136":{"type":"TEXT","id":"9:1136","name":"WHAT IT PROVED","absoluteBoundingBox":{"x":2734.0,"y":368.0,"width":210.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2734.7919921875,"y":370.816009521484,"width":207.724853515625,"height":17.447998046875},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":210.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"WHAT IT PROVED","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"9:1122":{"type":"FRAME","id":"9:1122","name":"Feature List","absoluteBoundingBox":{"x":2010.0,"y":100.0,"width":1280.0,"height":876.0},"isolatedAbsoluteRenderBounds":{"x":2010.0,"y":100.0,"width":1280.0,"height":876.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":1280.0,"y":876.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"SECTION","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":60.0,"paddingRight":64.0,"paddingBottom":60.0,"paddingLeft":64.0,"clipsContent":true,"layoutMode":"HORIZONTAL","itemSpacing":48.0,"primaryAxisSizingMode":"FIXED","children":["9:1123","9:1125","19:1778"]},"105:352":{"type":"FRAME","id":"105:352","name":"main","absoluteBoundingBox":{"x":4262.0,"y":160.0,"width":287.0,"height":440.576080322266},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":160.0,"width":287.0,"height":440.576080322266},"relativeTransform":[[1.0,0.0,44.0],[0.0,1.0,60.0]],"size":{"x":287.0,"y":440.576080322266},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["105:353","105:354"]},"52:2487":{"type":"RECTANGLE","id":"52:2487","name":"kick_of_destiny 1","absoluteBoundingBox":{"x":2056.0,"y":1798.0,"width":643.0,"height":362.0},"targetAspectRatio":{"x":981.0,"y":552.0},"isolatedAbsoluteRenderBounds":{"x":2056.0,"y":1798.0,"width":643.0,"height":362.0},"relativeTransform":[[1.0,0.0,46.0],[0.0,1.0,822.0]],"size":{"x":643.0,"y":362.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"7e762f2016bdf1ae3a6a7bf00ef0e8d81da40222","gifRef":"08a404ceff4180fd8d2869ac05a85b80706a9093","originalImageWidth":981,"originalImageHeight":552,"visible":true,"opacity":1.0,"rotation":0.0}],"constraintValues":{"left":{"pixelOffset":46.0,"sizeFraction":0.0},"top":{"pixelOffset":822.0,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"107:465":{"type":"FRAME","id":"107:465","name":"main","absoluteBoundingBox":{"x":3398.0,"y":160.0,"width":712.0,"height":631.0},"isolatedAbsoluteRenderBounds":{"x":3398.0,"y":160.0,"width":712.0,"height":631.0},"relativeTransform":[[1.0,0.0,44.0],[0.0,1.0,60.0]],"size":{"x":712.0,"y":631.0},"fills":[],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["107:466","107:467"]},"9:1126":{"type":"FRAME","id":"9:1126","name":"Row 1","absoluteBoundingBox":{"x":2674.0,"y":160.0,"width":552.0,"height":168.0},"isolatedAbsoluteRenderBounds":{"x":2674.0,"y":160.0,"width":552.0,"height":168.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,0.0]],"size":{"x":552.0,"y":168.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":324.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["9:1127","9:1131"]},"9:1124":{"type":"TEXT","id":"9:1124","name":"FanDuel Kick of Destiny MWW Creative Technology, Prompt Engineering, Real-Time Strategy","absoluteBoundingBox":{"x":2074.0,"y":506.0,"width":552.0,"height":203.0},"isolatedAbsoluteRenderBounds":{"x":2074.92797851562,"y":521.864013671875,"width":431.35546875,"height":170.159973144531},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,346.0]],"size":{"x":552.0,"y":203.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"H3","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[1,1,1,1,1,1,1,1,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,2,3,3,3,3,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"characters":"FanDuel\nKick of Destiny\nMWW\nCreative Technology, Prompt Engineering, Real-Time Strategy","lineIndentations":[0,0,0,0],"lineTypes":["NONE","NONE","NONE","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Bold","fontStyle":"Bold","textAutoResize":"HEIGHT","fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"CENTER","letterSpacing":-0.48,"letterSpacingValue":-2.0,"letterSpacingUnit":"PERCENT","lineHeightPx":28.8000011444092,"lineHeightPercent":87.9765472412109,"lineHeightPercentFontSize":120.000007629395,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{"5":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-SemiBold","fontStyle":"SemiBold","fontSize":16.0,"lineHeightPx":50.0,"lineHeightPercent":229.105560302734,"lineHeightPercentFontSize":312.5,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"3":{"lineHeightPx":50.0,"lineHeightPercent":177.777786254883,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"2":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-Black","fontStyle":"Black","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"},"1":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","lineHeightPx":50.0,"lineHeightPercent":152.737045288086,"lineHeightPercentFontSize":208.33332824707,"lineHeightUnit":"PIXELS","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textAutoResize":"NONE","textTruncation":"DISABLED"}}},"105:379":{"type":"RECTANGLE","id":"105:379","name":"Screenshot 2025-03-26 at 12.19.26 PM 1","absoluteBoundingBox":{"x":4246.0,"y":3057.0,"width":319.0,"height":212.0},"targetAspectRatio":{"x":1762.0,"y":1170.0},"isolatedAbsoluteRenderBounds":{"x":4246.0,"y":3057.0,"width":319.0,"height":212.0},"relativeTransform":[[1.0,0.0,28.0],[0.0,1.0,1160.42395019531]],"size":{"x":319.0,"y":212.0},"fills":[{"blendMode":"NORMAL","type":"IMAGE","scaleMode":"FILL","imageRef":"3b41dbefe0afd90cb08e7459fff21cc8275778ed","originalImageWidth":1762,"originalImageHeight":1170,"visible":true,"opacity":1.0,"rotation":0.0}],"constraints":{"vertical":"TOP","horizontal":"LEFT_RIGHT"},"constraintValues":{"left":{"pixelOffset":28.0,"sizeFraction":0.0},"right":{"pixelOffset":-28.0,"sizeFraction":1.0},"top":{"pixelOffset":1160.42395019531,"sizeFraction":0.0}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1130":{"type":"TEXT","id":"9:1130","name":"THE EXPERIMENT","absoluteBoundingBox":{"x":2734.0,"y":184.0,"width":205.0,"height":24.0},"isolatedAbsoluteRenderBounds":{"x":2733.92797851562,"y":186.863998413086,"width":204.601318359375,"height":17.3520050048828},"relativeTransform":[[1.0,0.0,36.0],[0.0,1.0,0.0]],"size":{"x":205.0,"y":24.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"accessibleHTMLTag":"H5","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"THE EXPERIMENT","lineIndentations":[0],"lineTypes":["NONE"],"listStartOffsets":[],"lineStyleOverrides":[0],"lineTextDirections":null,"textAutoResize":"WIDTH_AND_HEIGHT","style":{"fontFamily":"Nunito","fontPostScriptName":"Nunito-ExtraBold","fontStyle":"ExtraBold","textAutoResize":"WIDTH_AND_HEIGHT","boundVariables":{"paints":[{"type":"VARIABLE_ALIAS","id":"VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7"}]},"fontVariantPosition":"NORMAL","fontSize":24.0,"textAlignHorizontal":"LEFT","textAlignVertical":"TOP","letterSpacing":-0.36,"letterSpacingValue":-1.5,"letterSpacingUnit":"PERCENT","lineHeightPx":24.0,"lineHeightPercent":73.3137817382812,"lineHeightPercentFontSize":100.0,"lineHeightUnit":"FONT_SIZE_%","paragraphSpacing":0,"paragraphIndent":0,"listSpacing":0,"italic":false,"textCase":"ORIGINAL","textDecoration":"NONE","textDecorationSkipInk":false,"textDecorationStyle":"solid","textTruncation":"DISABLED"},"styleOverrideTable":{}},"105:362":{"type":"FRAME","id":"105:362","name":"Row 2","absoluteBoundingBox":{"x":4262.0,"y":968.576049804688,"width":287.0,"height":324.0},"isolatedAbsoluteRenderBounds":{"x":4262.0,"y":968.576049804688,"width":287.0,"height":324.0},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,320.0]],"size":{"x":287.0,"y":324.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.960784316062927,"g":0.949019610881805,"b":0.909803926944733,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}},"visible":true,"opacity":1.0}],"strokeAlign":"INSIDE","layoutAlign":"STRETCH","minWidth":287.0,"maxWidth":287.0,"strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"paddingTop":24.0,"paddingRight":24.0,"paddingBottom":24.0,"paddingLeft":24.0,"layoutMode":"VERTICAL","itemSpacing":16.0,"counterAxisSizingMode":"FIXED","children":["105:363","105:367"]},"107:478":{"type":"RECTANGLE","id":"107:478","name":"Shape","absoluteBoundingBox":{"x":3423.89339846373,"y":1028.8935546875,"width":21.2132030725479,"height":21.2132030725479},"isolatedAbsoluteRenderBounds":{"x":3423.89331054688,"y":1028.8935546875,"width":21.21337890625,"height":21.2132568359375},"relativeTransform":[[0.70710676908493,-0.70710676908493,12.5],[0.70710676908493,0.70710676908493,1.8935546875]],"size":{"x":15.0,"y":15.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":0.0,"b":0.564705908298492,"a":1.0},"boundVariables":{"color":{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}},"visible":true,"opacity":1.0}],"constraints":{"vertical":"CENTER","horizontal":"CENTER"},"constraintValues":{"left":{"pixelOffset":-10.106601536274,"sizeFraction":0.5},"right":{"pixelOffset":11.106601536274,"sizeFraction":0.5},"top":{"pixelOffset":-10.1064453125,"sizeFraction":0.5},"bottom":{"pixelOffset":11.1067577600479,"sizeFraction":0.5}},"strokeAlign":"INSIDE","strokes":[],"effects":[],"boundVariables":{"fills":[{"type":"VARIABLE_ALIAS","id":"VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22"}]},"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[]},"9:1123":{"type":"FRAME","id":"9:1123","name":"main","absoluteBoundingBox":{"x":2074.0,"y":160.0,"width":552.0,"height":549.0},"isolatedAbsoluteRenderBounds":{"x":2074.0,"y":160.0,"width":552.0,"height":549.0},"relativeTransform":[[1.0,0.0,64.0],[0.0,1.0,60.0]],"size":{"x":552.0,"y":549.0},"fills":[],"strokeAlign":"INSIDE","layoutGrow":1.0,"strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"layoutMode":"VERTICAL","itemSpacing":16.0,"primaryAxisSizingMode":"FIXED","counterAxisSizingMode":"FIXED","children":["9:1178","9:1124"]}},"assetIdToGuid":{"VariableCollectionId:3a70cc5ab29553aefe47b7d2424b7403ac823a34/390:1":"3:2","VariableID:073968bee33226a2cce6b4511bfdcfbd426cc377/390:22":"3:4","VariableID:7ae9feeaaf3ee7941e41e6a63be27ac2801898d2/390:10":"8:15","VariableID:8f9e73a75ee235a8f19894222328ccfe954d514d/390:7":"3:6","VariableID:ab238fed81a4a1b3c70aaa3f61df85f552d88f62/390:5":"3:3"},"guidToUrl":{"0:3":"/","96:24":"/mail","66:3017":"/casestudy08_archaia","8:19":"/casestudy01_fanduel","12:1209":"/casestudy02_aperol","71:3147":"/casestudy010_smilesahead","61:2839":"/casestudy06_barbi","72:3221":"/casestudy011_dearwhiteparents","48:2321":"/casestudy00_template","55:2689":"/casestudy05_hellmanns","19:1728":"/casestudy03_rinse","63:2931":"/casestudy07_rogaine","69:3081":"/casestudy09_grandmarnier","53:2593":"/casestudy04_black"},"fonts":{"Noto Sans Symbols:Bold":{"id":"NotoSansSymbols-VF_2","url":"/_woff/v2/NotoSansSymbols-VF_2/NotoSansSymbols-VF_2.woff2","source":1,"italic":false,"weight":700,"variationAxes":[{"tag":"wght","value":700.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/NotoSansSymbols-VF_2/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"NotoSansSymbols-VF_2-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"NotoSansSymbols-VF_2-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"NotoSansSymbols-VF_2-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"NotoSansSymbols-VF_2-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"NotoSansSymbols-VF_2-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"NotoSansSymbols-VF_2-rest.woff2"}]}},"Noto Sans Math:Regular":{"id":"NotoSansMath-Regular_1","url":"/_woff/v2/NotoSansMath-Regular_1/NotoSansMath-Regular_1.woff2","source":1,"italic":false,"weight":400,"subsets":{"baseUrl":"/_woff/v2/NotoSansMath-Regular_1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"NotoSansMath-Regular_1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"NotoSansMath-Regular_1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"NotoSansMath-Regular_1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"NotoSansMath-Regular_1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"NotoSansMath-Regular_1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"NotoSansMath-Regular_1-rest.woff2"}]}},"Noto Sans:Bold":{"id":"NotoSans-VF_3","url":"/_woff/v2/NotoSans-VF_3/NotoSans-VF_3.woff2","source":1,"italic":false,"weight":700,"variationAxes":[{"tag":"wght","value":700.0,"name":"Weight"},{"tag":"wdth","value":100.0,"name":"Width"},{"tag":"CTGR","value":0.0,"name":"CTGR"}],"subsets":{"baseUrl":"/_woff/v2/NotoSans-VF_3/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"NotoSans-VF_3-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"NotoSans-VF_3-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"NotoSans-VF_3-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"NotoSans-VF_3-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"NotoSans-VF_3-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"NotoSans-VF_3-rest.woff2"}]}},"Nunito:Medium":{"id":"Nunito_wght__1","url":"/_woff/v2/Nunito_wght__1/Nunito_wght__1.woff2","source":1,"italic":false,"weight":500,"variationAxes":[{"tag":"wght","value":500.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/Nunito_wght__1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"Nunito_wght__1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"Nunito_wght__1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"Nunito_wght__1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"Nunito_wght__1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"Nunito_wght__1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"Nunito_wght__1-rest.woff2"}]}},"Nunito:Black":{"id":"Nunito_wght__1","url":"/_woff/v2/Nunito_wght__1/Nunito_wght__1.woff2","source":1,"italic":false,"weight":900,"variationAxes":[{"tag":"wght","value":900.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/Nunito_wght__1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"Nunito_wght__1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"Nunito_wght__1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"Nunito_wght__1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"Nunito_wght__1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"Nunito_wght__1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"Nunito_wght__1-rest.woff2"}]}},"Nunito:ExtraBold":{"id":"Nunito_wght__1","url":"/_woff/v2/Nunito_wght__1/Nunito_wght__1.woff2","source":1,"italic":false,"weight":800,"variationAxes":[{"tag":"wght","value":800.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/Nunito_wght__1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"Nunito_wght__1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"Nunito_wght__1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"Nunito_wght__1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"Nunito_wght__1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"Nunito_wght__1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"Nunito_wght__1-rest.woff2"}]}},"Nunito:SemiBold":{"id":"Nunito_wght__1","url":"/_woff/v2/Nunito_wght__1/Nunito_wght__1.woff2","source":1,"italic":false,"weight":600,"variationAxes":[{"tag":"wght","value":600.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/Nunito_wght__1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"Nunito_wght__1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"Nunito_wght__1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"Nunito_wght__1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"Nunito_wght__1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"Nunito_wght__1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"Nunito_wght__1-rest.woff2"}]}},"Nunito:Bold":{"id":"Nunito_wght__1","url":"/_woff/v2/Nunito_wght__1/Nunito_wght__1.woff2","source":1,"italic":false,"weight":700,"variationAxes":[{"tag":"wght","value":700.0,"name":"Weight"}],"subsets":{"baseUrl":"/_woff/v2/Nunito_wght__1/","subsetMappings":[{"unicodeRange":"U+0000-00A0,U+00A2-00A9,U+00AC-00AE,U+00B0-00B7,U+00B9-00BA,U+00BC-00BE,U+00D7,U+00F7,U+2000-206F,U+2074,U+20AC,U+2122,U+2190-21BB,U+2212,U+2215,U+F8FF,U+FEFF,U+FFFD","file":"Nunito_wght__1-english.woff2"},{"unicodeRange":"U+00A1,U+00AA-00AB,U+00AF,U+00B8,U+00BB,U+00BF-00D6,U+00D8-00F6,U+00F8-00FF,U+0131,U+0152-0153,U+02B0-02FF","file":"Nunito_wght__1-rest-latin.woff2"},{"unicodeRange":"U+0100-0130,U+0132-0151,U+0154-017F","file":"Nunito_wght__1-latin-extended-a.woff2"},{"unicodeRange":"U+0180-024F","file":"Nunito_wght__1-latin-extended-b.woff2"},{"unicodeRange":"U+1E00-1EFF","file":"Nunito_wght__1-latin-extended-additional.woff2"},{"unicodeRange":"U+0250-02AF,U+0300-1DFF,U+1F00-1FFF,U+2070-2073,U+2075-20AB,U+20AD-2121,U+2123-218F,U+21BC-2211,U+2213-2214,U+2216-F8FE,U+F900-FEFE,U+FF00-FFFC,U+FFFE-FFFF","file":"Nunito_wght__1-rest.woff2"}]}}},"assets":{"f81baa993109f5be43fe4f36db0d15954aa64438":{"type":"PAINT_ASSET","url":"f81baa993109f5be43fe4f36db0d15954aa64438.png","size":{"x":1280.0,"y":720.0}},"a2d54dd7f02ff5c3b1fd54bb40affd2174547a72":{"type":"PAINT_ASSET","url":"a2d54dd7f02ff5c3b1fd54bb40affd2174547a72.png","size":{"x":1398.0,"y":1170.0}},"78b8f33d6557d34428a2286e3a51ea964c6c6cce":{"type":"PAINT_ASSET","url":"78b8f33d6557d34428a2286e3a51ea964c6c6cce.png","size":{"x":0.0,"y":0.0}},"1644bfeaf8964b1183402dca951d2fd1999335ae":{"type":"PAINT_ASSET","url":"1644bfeaf8964b1183402dca951d2fd1999335ae.png","size":{"x":1920.0,"y":1080.0}},"1592da953f514f748acbfdfaa2ab021e7c26e3af":{"type":"GENERATED_ASSET","url":"1592da953f514f748acbfdfaa2ab021e7c26e3af.png","size":{"x":1200.0,"y":630.0},"offsets":{"top":{"value":0,"unit":"PIXELS"},"right":{"value":0,"unit":"PIXELS"},"bottom":{"value":0,"unit":"PIXELS"},"left":{"value":0,"unit":"PIXELS"}},"format":"PNG"},"4cb4db3942e09925624a1454458ab3b162a93276":{"type":"GENERATED_ASSET","url":"4cb4db3942e09925624a1454458ab3b162a93276.svg","size":{"x":24.0,"y":24.0},"offsets":{"left":{"value":0.0,"unit":"PERCENT"},"right":{"value":0.0,"unit":"PERCENT"},"top":{"value":0.0,"unit":"PERCENT"},"bottom":{"value":0.0,"unit":"PERCENT"}},"format":"SVG"},"08a404ceff4180fd8d2869ac05a85b80706a9093":{"type":"PAINT_ASSET","url":"08a404ceff4180fd8d2869ac05a85b80706a9093.png","size":{"x":981.0,"y":552.0}},"3b41dbefe0afd90cb08e7459fff21cc8275778ed":{"type":"PAINT_ASSET","url":"3b41dbefe0afd90cb08e7459fff21cc8275778ed.png","size":{"x":1762.0,"y":1170.0}},"f38be1cc735f8f7136a680cd326d596c91a64b0d":{"type":"PAINT_ASSET","url":"f38be1cc735f8f7136a680cd326d596c91a64b0d.png","size":{"x":1280.0,"y":720.0}},"352ee5097960b787c0c937b7c89cfa4b69e3d24f":{"type":"GENERATED_ASSET","url":"352ee5097960b787c0c937b7c89cfa4b69e3d24f.svg","size":{"x":24.0,"y":24.0},"offsets":{"left":{"value":0.0,"unit":"PERCENT"},"right":{"value":0.0,"unit":"PERCENT"},"top":{"value":0.0,"unit":"PERCENT"},"bottom":{"value":0.0,"unit":"PERCENT"}},"format":"SVG"},"cabdab75c45dde5e045c682e8cca897e08daebe1":{"type":"PAINT_ASSET","url":"cabdab75c45dde5e045c682e8cca897e08daebe1.png","size":{"x":815.0,"y":524.0}},"28fb5f2fee10126ed116e4e9473fa5fc81a4db5f":{"type":"GENERATED_ASSET","url":"28fb5f2fee10126ed116e4e9473fa5fc81a4db5f.png","size":{"x":48.0,"y":48.0},"offsets":{"top":{"value":0,"unit":"PIXELS"},"right":{"value":0,"unit":"PIXELS"},"bottom":{"value":0,"unit":"PIXELS"},"left":{"value":0,"unit":"PIXELS"}},"format":"PNG"}},"stablePathToAssetInfo":{"105:370":{"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"105:358":{"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"107:483":{"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"9:1128":{"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"107:471":{"hash":"352ee5097960b787c0c937b7c89cfa4b69e3d24f"},"9:1140":{"hash":"4cb4db3942e09925624a1454458ab3b162a93276"},"97:73":{"hash":"1592da953f514f748acbfdfaa2ab021e7c26e3af"},"99:76":{"hash":"28fb5f2fee10126ed116e4e9473fa5fc81a4db5f"}},"animateRootIds":[],"siteSettings":{"title":"FanDuel — Kick of Destiny","description":"A case study on real-time AI deployment during FanDuel's Super Bowl activation — what a live LLM handles, where it breaks, and why the experiment mattered even though nothing posted. The broader campaign added 2M-plus new users and won a Grand Clio.","scalingMode":"REFLOW","blockSearchIndexing":true,"faviconFilename":"28fb5f2fee10126ed116e4e9473fa5fc81a4db5f.png","socialImageFilename":"1592da953f514f748acbfdfaa2ab021e7c26e3af.png","labs":{"E5FBBA911B2B7A09E649D4BE6CDF8591EAEFC881":false}},"sourceCodeHash":""}